19 Oct Coca-Cola Japan launches Dashi to Go, a savoury soup line
Building on Japan ‘s fascination with sweets, Coca-Cola Japan has now launched a new seasonal alternative for its delicious soup line. Dubbed “Go: Good,” a fascinating variety is available in heater vending machines.
Go: Good now sells Corn Potage, Shrimp Bisque and Minestrone Soup options in small aluminium cans that are served hot pipes when dispensed from machines. But just as temperatures are beginning to dip, the Japanese Coca-Cola division is now releasing Dashi for the Dip 2020 season.
Dashi is a rich traditional Japanese broth produced by boiling water with kombu kelp and kezurikatsuo (catsuobushi stew – preserved, fermented tuna or bonito) to near boiling and straining the liquid. Enjoyed on its own or as a basis for other soups (like miso soup), the resulting liquid is a synergy of umami owing to its particularly high levels of sodium inosinate and glutamic acids.
Priced at ¥130 JPY (approximately $1.23 USD), Coca Cola’s Dashi option from its Go:Good line is available now in vending machines across Japan. Those interested stateside should look out for imports at local markets. – Adapted from Hypebeast